Best Digital Marketing Courses In Jaipur

Become a professional digital marketer by mastering SEO, social media marketing, Google Ads, content strategy, and analytics.

“Create Impactful and Data-Driven Marketing Campaigns with Advanced Digital Marketing Tools and Strategies”

Become a professional digital marketer by mastering SEO, social media marketing, Google Ads, content strategy, and analytics. Learn how to run data-driven campaigns, grow online visibility, and convert traffic into leads across real-world platforms. Learn digital marketing from scratch — including SEO, social media, paid ads, content marketing, and analytics. Gain hands-on skills to build and grow real businesses online.Build a career in digital marketing by mastering performance-based strategies in SEO, SEM, SMM, and data analytics. Plan, execute, and optimize marketing campaigns across Google, Meta, and other major platforms

certification courses

Digital Marketing

Available Seats

30

Class Mode

Online / Offline

available Schedule

8.00 Am - 7.00 pm

15% discount

Module 1: Digital Marketing Fundamentals

Understand the digital marketing ecosystem, including platforms, user behavior, and business models. Build a strong foundation for advanced concepts.

  • Introduction to digital channels
  • ✅ Learn about SEO, SEM, Social Media, Email, Display Ads, and Affiliate Marketing.

  • Inbound vs. outbound marketing
  • ✅ Understand how to attract vs. push customers and build strategies accordingly.

  • Understanding customer journey
  • ✅ Learn how users interact with online platforms from discovery to conversion.

  • Key metrics in digital marketing
  • ✅ Impressions, CTR, CPC, CPA, Bounce Rate, etc.

Module 2: Website Strategy & SEO

Learn how to optimize websites for visibility, usability, and organic search engine rankings.

  • On-page and technical SEO
  • ✅ Meta tags, URL structures, schema markup, and mobile optimization.

  • Keyword research techniques
  • ✅ Using tools like Google Keyword Planner, SEMrush, Ahrefs.

  • Link building and off-page SEO
  • ✅ Backlink strategies, guest blogging, and authority building.

  • SEO tools and audit
  • ✅ Screaming Frog, Google Search Console, SEMrush.

Module 3: Google Ads (Search & Display)

Master Google Ads to drive instant traffic with effective paid campaigns on Search and Display networks.

  • Search campaign creation
  • ✅ Keyword match types, ad groups, writing effective ad copies.

  • Display advertising
  • ✅ Banner ads, retargeting campaigns, and audience targeting.

  • Bidding strategies & budget management
  • ✅ Maximize ROI with CPC, CPM, CPA models.

  • Ad Extensions and Quality Score
  • ✅ Boost performance using site links, callouts, and call extensions.

Module 4: Social Media Marketing

Build your brand and drive engagement on platforms like Facebook, Instagram, LinkedIn, and Twitter.

  • Platform-specific strategies
  • ✅ Understand user behavior and ad formats for each platform.

  • Organic and paid growth
  • ✅ Create content calendars, reels, and ad campaigns.

  • Social media tools
  • ✅ Learn tools like Meta Business Suite, Buffer, and Hootsuite.

  • Influencer & community marketing
  • ✅ Collaborate with influencers and engage niche communities.

Module 5: Content Marketing

Craft compelling content that educates, informs, and converts visitors into leads and customers.

  • Content strategy & planning
  • ✅ Create content calendars, audience personas, and topic clusters.

  • Blogging, video, and infographic creation
  • ✅ Learn writing techniques, video tools, and Canva for visuals.

  • SEO-focused content writing
  • ✅ Optimize content for keywords, readability, and engagement.

  • Content distribution channels
  • ✅ Maximize reach through social, email, and content syndication.

Module 6: Email Marketing

Build email campaigns that nurture leads and convert them through targeted communication.

  • Email list building
  • ✅ Use landing pages, lead magnets, and forms to collect subscribers.

  • Campaign creation and automation
  • ✅ Use tools like Mailchimp and ConvertKit to set up drip campaigns.

  • Personalization & segmentation
  • ✅ Send highly relevant emails based on behavior and interests.

  • Email analytics
  • ✅ Track open rates, CTR, unsubscribe rates, and A/B testing results.

Module 7: Analytics & Conversion Tracking

Measure, analyze, and optimize your digital marketing efforts using analytics platforms.

  • Google Analytics 4 (GA4)
  • ✅ Understand users, sessions, events, and conversions in GA4.

  • Tag Manager & goal setup
  • ✅ Implement GTM for event tracking and define goals effectively.

  • Heatmaps and funnel analysis
  • ✅ Use Hotjar or Clarity to visualize user interactions and improve UX.

  • Performance reporting
  • ✅ Create visual reports to track KPIs and ROI.

Module 8: Marketing Automation & CRM

Automate repetitive marketing tasks and manage customer relationships efficiently.

  • CRM tools overview
  • ✅ Learn platforms like HubSpot, Zoho CRM, and Salesforce basics.

  • Lead nurturing flows
  • ✅ Automate follow-ups and educational sequences for leads.

  • Customer journey mapping
  • ✅ Track and map touchpoints for better personalization.

  • Workflow automation
  • ✅ Set up if-else journeys based on user behavior.

Module 9: Live Project & Certification

Apply everything you've learned to real-world campaigns. Build your portfolio and earn certification.

  • Run a live ad campaign
  • SEO audit and implementation
  • Email and social media campaign setup
  • Final exam & industry-recognized certification